* May 2023 update *
Awaiting hi-fi design files from client
Role
Design Lead
Client
Disney / H&M
Launch region
Europe
Goal
Product redesign
Year
2021
AKQA agency had designed the first release of this product. As Design Lead, I worked with Disney and H&M to conduct usability testing of the existing solution and interview users in order to rethink the UX of the product for a second release.
Above is an early prototype of the new UX I used for concept testing with users. Below is an early concept. More to come...
